You know the impact your small nonprofit makes.
But getting others to understand and care enough to support your work?
This is the real challenge.
I offer the expertise, the tools, and the support you need to build momentum—not just post and cross your fingers.
You know the impact your small nonprofit makes.
But getting others to understand and care enough to support your work?
This is the real challenge.
I offer the expertise, the tools, and the support you need to build momentum—not just post and cross your fingers.
A shared story builds a shared mission.
MESSAGING & STORY
Your mission deserves more than a caption.
TOOLS & TECH
Support in service of story.
Rates: I work almost exclusively with small, community-driven nonprofits — most with limited budgets and lean staff. My standard rates are considerate of that reality while still reflecting the time, strategy, and value I offer. I work hard to stay accessible to organizations that can’t afford a large agency or full-time communications staff.
* For organizations with annual budgets under $50K, I also offer Equity Rates — No applications. No explanations. Just ask.
For small nonprofits, connection begins with consistent and intentional messaging—that’s how you move from surviving to sustainable.
I’m just completely blown away!
How beautiful our new website looks!
How quickly you made this!!
How you ‘get it!’
~ Luna Sea Sanctuary
Writing content that moves people to care–or give–is tough.
You might be posting updates that don’t get traction. Or rewriting the same appeal over and over and not getting the response you expected.
Even though it’s one of the clearest ways to build support and raise funds, writing takes time, space, and a kind of focus most small nonprofits rarely have...but we can fix that.
You need support that takes things off your to-do list:
- Expert help to figure out what’s working, what’s not, and what to do next
- Recommendations that meet you where you are–and builds on what’s already working (no overhaul required)
- Simple, budget-friendly tools you’ll actually use
- Results that let you show up in more places—without more effort.
Messaging that’s compelling and consistent works for you.
It’s always out there pulling its weight—inspiring, motivating, building connections—so you can stay in the work, not the weeds.
Real-world ideas, once a month.
No fluff, no spam—just one monthly email with tips, story prompts, and free/low-cost resources to help small nonprofits make outreach easier and more effective.
I work with a handful of clients at a time, which means you’re not just a line on my calendar—you’re a priority. If you need advice, want to brainstorm, or you've hit a wall, I’m here.
A bit about me...
I'm Dawn. I live in the western Carolinas, in a house full of books, a garden that leans toward the wooly, and a desk that’s usually lost under notes from whatever project I'm researching. I share space with a freckle-faced dog and a grumpy chat noir who thinks she’s the boss. (She’s not wrong.)
I’ve been building websites since the days of dial-up—helping small businesses and nonprofits tell their story online.
Design mattered, of course. But again and again, I watched clients get stuck on the words. Some didn’t have the time. Others weren’t sure where to start, or how to say what mattered most.
That’s why I now focus on writing and story-first services—because when your message is clear, everything else gets easier.
I work with small, mission-driven teams—especially those with no comms staff, big hearts, and more work than hours. The ones doing essential work with limited support.
If that sounds like you, and you’re tired of trying to figure it all out alone, I’d love to help.
And yes—there’s probably cat hair on my keyboard right now.
Better messaging starts with a conversation—no pitch, no pressure.
Just pick a time that works for a free 20-minute video conference or phone call to talk about where you are, what’s getting in the way, and what kind of support might help. We’ll begin with a few simple questions and let the conversation unfold.
And if it feels like a good fit, I’ll share what working together could look like. I promise you'll leave with something useful—an idea, a new angle, maybe even a small shift in direction.
Think of it as office hours—without the fluorescent lighting!
Not quite ready to schedule a call?
A set of thoughtful guidelines to help you center dignity, consent, and care in your storytelling—especially when working with sensitive stories or vulnerable communities.
My research-backed look into how storybanks help nonprofits build capacity and resilience. Includes actionable ideas and platform options to consider.
Free, online, and great for trimming the fat from web copy, emails, or grant blurbs. Instant clarity without needing to channel your inner novelist.
Not perfect, but surprisingly helpful when you’re stuck. Great for captions, outlines, drafts and sparking creativity. Take what helps, leave what doesn't.
I hope one of the resources here made your day a little easier.
Sometimes the story tells itself, but when it doesn’t? I’m just a click away.